Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and human expertise. Marketing mix modeling (MMM) is becoming more accessible, ...

Anthropic Tuesday publicly released Claude Fable 5, its first “Mythos-class” model that it says surpasses its previous frontier Opus models in overall capabilities. But the model’s launch today comes ...

A broad European industry/academic consortium, Inno4Vac, has developed a robust, open-source modeling platform that unifies upstream and downstream models and predicts product stability, all within a ...

Last week, OpenAI managed to stop ChatGPT from talking about goblins all the time. This week, there's a whole new model for users to play with. The company announced in a blog post on Tuesday that ...

OpenAI on Thursday released GPT-5.5, its newest AI model, which the company calls its “smartest and most intuitive to use model” yet. The algorithm comes with increased capabilities in a multitude of ...

University of Birmingham experts have created open-source computer software that helps scientists understand how fast-moving particles behave when they interact with electromagnetic waves in space.

Chilling at the scorer's table, Nikola Topic checked in. The usual nature of an NBA substitution gained sentimental meaning. After two years battling injuries and an illness, the 20-year-old finally ...

On June 6, 2024, Esther Yan got married online. She set a reminder for the date, because her partner wouldn’t remember it was happening. She had planned every detail—dress, rings, background music, ...

Microsoft has added official Python support to Aspire 13, expanding the platform beyond .NET and JavaScript for building and running distributed apps. Documented today in a Microsoft DevBlogs post, ...

Disturbances to the gut microbiome contribute to health conditions like inflammatory bowel disease (IBD). To better understand how those microbes interact with each other and their environment, ...

The Tesla Model Y’s midcycle refresh brought significant enough changes to earn it a spot in our 2026 SUV of the Year competition. The full list of updates is extensive, but the highlights matter.