Not content with releasing a near-scale model of the FIFA World Cup trophy itself in brick form, Lego has upped the ante ahead of the finals by releasing a range of official minifigures styled on some ...

The LEGO x Formula 1 partnership is going full throttle in 2026. A huge new wave of F1-themed sets has just arrived (and more are on the way), spanning everything from affordable Speed Champions ...

Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Claude Monet is getting the LEGO treatment. In ...

LEGO is launching a new product line powered by the Smart Brick. It is a technology-loaded brick with built-in sounds and interactivity designed for younger builders. Note that some Smart Playset sets ...

I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...

Loyal Lego fans are freaking over the beloved toy brand’s first, fashionable collab with Crocs — a pair of bizarre-looking, soon-to-be-released footwear, heralding the start of a multi-year ...

Crocs and LEGO have just announced a multi-year partnership Their first product is a LEGO brick-shaped clog that is joined by a special minifigure The Crocs LEGO Brick Clog drops on February 16 at a ...

Lego is a low-tech toy for kids (and adults!), but the brand is bringing the building block toys into the technology space with its new Smart Bricks. These bricks work alongside Smart Tags and Smart ...

So many possibilities when two bricks know one another’s exact relative position. So many possibilities when two bricks know one another’s exact relative position. is a senior editor and founding ...