A creator behind viral Lego-style pro-Iran videos told BBC that Tehran is a client, while spreading false claims about the US ...

"Slopaganda" is too weak a term to capture how powerful this "highly sophisticated" content is, one expert says.

Shortly after news of a US-Iran ceasefire, an Iranian group released a new Lego-style video lampooning President Donald ...

Toy brand Lego is reportedly set to release a model of the Sagrada Familia in Barcelona, which will be the largest set ever created. Set to be launched as part of the company's Architecture series, ...

Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

Two months after debuting at the Consumer Electronics Show, Lego's new Smart Play technology is out in the wild. Lego's first eight Smart Play sets landed in stores on March 1, offering a bevy of new ...

LEGO is launching a new product line powered by the Smart Brick. It is a technology-loaded brick with built-in sounds and interactivity designed for younger builders. Note that some Smart Playset sets ...

Most of the March 1 sets contain fewer than 1,000 pieces. The only exceptions are 77093 Ocarina of Time – The Final Battle, 43020 FIFA World Cup Official Trophy, 42228 McLaren MCL39 F1 Car, and 40955 ...

All those sets above? Not even the full list. There are otters. There’s an orange cat. There are Fifa builds and vehicles that go on land and on the sea. There are flowers and Ninjagos. And even these ...

Designed as a set piece for adult builders, the Lego Technic McLaren MCL39 is a brick-by-brick replica of the car driven by Lando Norris and Oscar Piastri in F1 2025. Young motorsport enthusiasts are ...

Forbes contributors publish independent expert analyses and insights. A British writer who specializes in indie gaming and LEGO. This voice experience is generated by AI. Learn more. This voice ...