Meta Platforms announced two updates to its advertising-measurement offerings Wednesday -- an AI-assisted upgrade to the Meta Pixel and a one-click setup path for the Conversions API. The changes are ...
Meta is simplifying its CAPI setup and adding a new AI‑powered feature that adds more context from advertiser sites.
Meta advertising has shifted from manual targeting to AI-driven audience engineering, making clean data, strong creative, and signal quality more important than ever. Success now depends on building ...
Meta will require ad-buying providers to share ad spend, fee structures, campaign settings and reporting data with ...
Leaders weigh whether ChatGPT’s CPC ads can justify premium clicks, discussing intent, attribution gaps, conversion quality, ...
Wayvia's Shoppable Next Generation supports AI discoverability and campaign optimization with new tools and Meta Conversions API integration.
IRVINE, Calif., April 16, 2026 (GLOBE NEWSWIRE)-- Wayvia, the omnicommerce enablement leader, today announced the launch of Shoppable Next Generation, a landmark evolution of its flagship shoppable ...
A suit alleging that Trinity Broadcasting Network violated the Video Privacy Protection Act by sharing users’ video-viewing history with Meta Platforms was voluntarily dismissed.