Why marketing mix modeling is still hard to get right

Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and ...
eLife

Disentangling cephalopod chromatophores motor units with computer vision

The spatial organization of chromatophore-muscle innervation by motoneurons enables the generation of chromatophore-shaped noise, virtual or composite chromatophores, and shape elements such as lines ...

Innovative algorithm makes genomic surveillance faster and more affordable for global disease outbreaks

Genomic surveillance—the process of monitoring and sequencing pathogens—is one of the most important tools for detecting ...

From maternal health to influenza rates, gaps in CDC’s public health data are creating dangerous blind spots for disease tracking and prevention

Public health relies on data – whether it is tracking the effectiveness of a given year’s flu vaccine, monitoring blood lead ...
AHA/ASA Journals

Neighborhood Social Determinants of Health and Referral to Cardiac Rehabilitation: An Analysis of the Get With The Guidelines–Coronary Artery Disease Registry

BACKGROUND: Despite strong guideline recommendations for cardiac rehabilitation (CR) following an acute myocardial infarction ...