Hollywood loves efficiency. So when generative AI started being used to produce loglines, concept art, rough cuts and even serviceable dialogue, the industry did what it always does: It experimented.

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Unity has announced that it is shutting down its IronSource advertising/user-acquisition network and planning to divest Supersonic, publisher of mobile games ...

Unity Software (U +0.20%), a global video game and interactive content developer, closed Friday at $19.45, up 13.54%. The stock rose after the company announced its preliminary Q1 2026 revenue would ...

Fri, March 27, 2026 at 3:23 PM UTC Unity Software (NYSE:U) stock is skyrocketing on two major catalysts Friday morning. The main share-price drivers are reports of a China business sale and a blowout ...

Over the years, generative AI has exploded in usage, but the party is coming to an end. For a while, the industry operated in some sort of "subsidy window" where giant AI labs and venture capitalists ...

Learn how PPC automation layering combines Smart Bidding, scripts, AI tools, and human strategy to improve campaign efficiency, oversight, and long-term performance. Automation has been part of PPC ...