A good deal on a MacBook now could be the smartest move you make this year if you're in need of an upgrade.

Tim Cook, Apple’s chief executive, said higher prices were now “unavoidable” across its range of gadgets, claiming they would remain elevated until costs return to “reasonable levels”.

Apple CEO Tim Cook has indicated that higher prices may become necessary due to increasing costs of memory and storage chips, which are being driven by growing demand from the artificial intelligence ...